Mad Men – the one that started it all
The 1960s have proven to be an endless source of inspiration for television studios, especially in recent years. Most have pegged it as a need to look back to better times and escape – if only for an hour – from the current political and economic strife.
This nostalgia pervaded the fashion industry as well, and for the past few seasons the runway has seen its share of coquettish kitten heels, sharply cut pencil skirts, billowy blouses, and prom dresses. But while designers have moved on and are inspired by new things, the demand for 60s style seems to continue.
Britain’s offering – The Hour
TV studios cottoned on to this a while ago and have been innovative in reaching out to consumers and giving them a slice of what they see on screen – costume designers like Mad Men’s Janie Bryant are collaborating with brands to create lines; the merchandising for Pan Am was in place long before the show began airing with the retro flight bag quickly becoming a bestseller.
When flying was fashionable – Pan Am, the newest one
It looks like the love affair with 60s fashion is set to continue, and it may have little to do with the fashion industry.